September 25th, 2016

Solihull’s Britain’s Got Talent stars to appear at Tesco on Saturday to promote new charity single

Solihull’s Britain’s Got Talent stars to appear at Tesco on Saturday to promote new charity single Solihull’s Britain’s Got Talent stars to appear at Tesco on Saturday to promote new charity single

TESCO is getting behind family four-piece singing group The Neales in their bid to get brand new, self-penned single ‘I’ll Be There’ to number one for Father’s Day 2016.

The new single will be available to buy on checkouts in over 750 Tesco stores around the country from Friday 10th June for £1, with all proceeds going to Tesco’s National Charity Partnership with Diabetes UK and the British Heart Foundation.

The CD comes in a specially designed, personalisable sleeve that allows people to show their own dad the love and appreciation he deserves, while also supporting a vitally important cause. The single will also be available for digital download.

The Neales are three brothers and their dad who managed to sing their way to the final of Britain’s Got Talent last year, making television history by moving Simon Cowell to tears live on television with their performance.

Dad Laurie Neale’s dream of singing came about as one of many little changes he had to make to his life following a heart attack ten years ago. The youngest member of the group, Phil Neale, has been a colleague at Tesco since 2014, as a member of the marketing team based in Welwyn Garden City.

The Neales will go on a tour of selected Tesco stores all over the UK during the first weekend of the song’s release, including a visit to the Solihull store on Saturday 11th June.

Michelle McEttrick, Group Brand Director for Tesco said, “We’re absolutely thrilled to be getting behind The Neales in their bid to get to number one for Father’s Day. It’s another incredible example of the lengths our colleagues up and down the country will go to in support of local causes and the National Charity Partnership.”

Phil Neale, member of the group and Brand Manager for Tesco said: “I’ll Be There” is an original song that we wrote together as a family and it’s a promise to a loved one to always be there, no matter what. That’s a very fitting sentiment for us as a family singing together, and one we hope the nation share with us this Father’s Day.

“We know we’re still music chart underdogs, but harnessing the power of 300,000 Tesco colleagues gives this song a real chance of getting to number one, and raising a huge amount of money for the National Charity Partnership – funding crucial work to prevent heart disease and diabetes right across the UK. Having nearly lost our own dad and band member 10 years ago to a heart attack, we feel very lucky and proud to be in a position to raise money for and awareness of two illnesses that affect millions of dads across the country.”

The Tesco Charity Partnership with Diabetes UK and the British Heart Foundation aims to tackle and help prevent heart disease and diabetes.  It exists thanks to efforts like this from three hundred  thousand UK Tesco colleagues, every day of the year, supporting the British Heart Foundation and Diabetes UK. To find out more, visit: www.tescocharitypartnership.org

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