SOLIHULL Moors have announced a partnership with Living Well UK – the region’s leading mental health consortium charity – in order to improve well-being in the town.
The goal of the partnership is to ensure everyone involved with the club – from the fans to the first team – feels empowered to think about their mental health.
The deal will see the charity work with players, coaches, and spectators on a series of well-being-enhancing programmes and initiatives whilst also becoming one of the club’s official shirt sponsors for the upcoming season.
Living Well UK has high aspirations for the partnership’s success and hopes it can help reduce the stigma around asking for help with both the charity and Solihull determined to encourage more people to speak up together.
Ben Howells, CEO of Living Well UK, said: “It’s fantastic to be working with Solihull Moors FC on this collaboration and we’re truly excited to get he ball rolling with the plans we have in mind.
“The club and Living Well UK share so many of the same values and we’re both hugely passionate about improving access to both physical and mental health programmes for people in Solihull.
“The work that the club and the Solihull Moors Foundation already do for the region is phenomenal and we truly believe that by joining forces, we can help raise awareness of the support available to those who are struggling.”
“Living Well UK is on hand to help, with a range of free programmes available for those in Birmingham and Solihull.”
Moors Chairman Darryl Eales said: “We are so pleased to welcome Living Well UK to the team and are looking forward to working with their experts in the coming season and beyond.
“The sporting industry can be a high-pressure one and isn’t always known for being the most open when it comes to talking about emotional well-being.
“We hope that Moors can help to change that and show that there’s no shame in getting your head in the game.”
To find out more about the services offered by Living Well UK, visit www.livingwellconsortium.com.