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25th Jan, 2022

Sweet smell of success as Chelmsley Wood confectioners moves to a bigger premises

A CONFECTIONARY business has experienced the sweet smell of success in more ways one after moving to a new premises, increasing its stock and selling space by 50 per cent.

The traditional Sweets and Treats was first launched in 2018 by Judy Newman and Mick Newey, taking one of five small units in the former Post Office in Chelmsley Wood Shopping Centre.

Its new home, opposite Robin’s the butchers, is more central and the shop now stocks more than 200 different sweets, along with crisps and cakes.

It also offers slush, sugar free treats for diabetics and sweets suitable for vegetarians and vegans.

Judy said: “When we started, we didn’t know how it would go but it has been brilliant.

“We want to thank all of our loyal customers for getting us where we are today and to the centre manager for helping us with the move.

“When people saw the old premises was closing they panicked but were delighted to hear we were expanding.”

Everyone has their favourite sweet which conjures up fond childhood memories but what is Judy’s?

She said: “I think it would have to be liquorice, especially the liquorice and blackcurrant sweets,”

Click here for more on the Sweets and Treats Facebook page.

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