Light Up Your Life - stop smoking campaign launches across Solihull and Birmingham - The Solihull Observer
Online Editions

Light Up Your Life - stop smoking campaign launches across Solihull and Birmingham

Solihull Editorial 21st Feb, 2025   0

SILHILLIANS are being called on to ‘Light Up Your Life’ by giving up smoking.

Throughout February and March The Birmingham and Solihull Tobacco Control Alliance’s (BSol TCA) campaign will feature across social media, radio, buses, and outdoor spaces to raise awareness of the stop smoking services available across Birmingham and Solihull.

Ruth Tennant, chair of BSol TCA and director of Public Health at Solihull Council, said: “Smokers keen to start their smokefree journey should know that we’re here to help.

“Quitting smoking is the best thing you can do for your health and your body starts to repair itself from the day you quit.

“A range of support is available for smokers across Birmingham and Solihull, with more information available on the light up your life website.”

Personalised support is available for smokers across Birmingham and Solihull, with tailored support available for people who smoke during pregnancy.




In Solihull, the Smokefree Solihull service is delivered by ABL, with other smoking cessation offers including Swap to Stop.

Councillor Tony Dicicco, cabinet member for Adult Social Care and Health at Solihull Council, said: “I’d really encourage any smokers to think about lighting up your life.


“We know that giving up smoking can be difficult, but our Smokefree Solihull service provides free support to anyone who is registered with a Solihull GP, has a Solihull postcode or who works in the borough.

“Our team will provide you with the support you need to light up your life and look forward to a smoke-free future.”

Smoking cessation services in Birmingham are delivered by community pharmacies and GPs with other support available, including the Quit with Bella App.

Organisations involved in the BSol TCA include Birmingham City Council, Solihull Council and the Birmingham and Solihull Integrated Care Board.

Nationally, Smokefree 2030 aims to reduce smoking rates to less than five per cent by 2030, making England effectively smoke-free.