THE GREATER Birmingham and Solihull Chambers of Commerce (GBCC) has launched a new campaign to help businesses get the most from their staff.
The Growth Through People campaign will focus on how businesses – particularly SMEs – can effectively manage their staff in order to increase productivity and growth.
Throughout the month-long campaign, GBCC will be working with a range of partners to deliver activities including free training sessions, seminars, networking events and expert blogs.
GBCC chief executive Paul Faulkner said: “We recognise that there is a productivity gap in the West Midlands and that there are a number of structural factors that need to be addressed if we are to overcome this. Doing so will take time and require co-ordinated strategy across the region.
“However, we also know that one of the simplest ways to increase productivity within businesses, especially in SMEs, is by improving the way that they manage their employees.
“Not only can this save business leaders time and money, it can also strengthen the relationships between people in your organisation.
“I encourage you to visit the GBCC website to find out more about the campaign and see what exciting activity we have planned.”
The programme’s first event – a seminar entitled People Management Resources for SMEs – highlighted some of the free people management resources that are available and showed attendees how they can use them to more effectively manage their people.
Diane Rance, executive at Creating Value with People Ltd and Birmingham Chamber of Commerce council member, played an instrumental role in introducing the campaign.
She said: “Over the last 30 years I’ve seen first-hand the amazing impact the progressive and professional management of people can have on the fortunes of organisations, whether developing highly effective teams, introducing new working practices or unlocking the potential of individuals.
“As a GBCC Council member I’m delighted that our Growth Through People campaign is providing leadership and support for local organisations, particularly SMEs, alongside partner organisations including ACAS, the Growth Hub, CIPD and Engage for Success.”
The Growth Through People campaign concludes on Friday, March 3 at the Chamber Expo, which is being held at the Birmingham Conferences and Events Centre.
Visit www.greaterbirminghamchambers.com for more details.