SOLIHULL’S tourism businesses and organisations are being called on to put themselves forward for a top award.
The 2027 West Midlands Tourism Awards have been launched and are on the look out for those who make the borough a great place to visit.
Now in their seventh year, the West Midlands Tourism Awards recognises excellence across the region’s visitor economy, celebrating outstanding accommodation providers, cultural and sporting venues, food and drink experiences, and visitor and heritage attractions across a wide range of categories.
Eligible applicants must be based within the West Midlands region, including Birmingham, Coventry, Dudley, North Warwickshire, Nuneaton and Bedworth, Rugby, Sandwell, Shropshire, Solihull, Stratford-upon-Avon, Telford and Wrekin, Walsall, Warwick, and Wolverhampton.
The awards once again shine a spotlight on individuals, teams, and organisations making a significant contribution to tourism across the region, helping to strengthen its reputation as a leading destination for both domestic and international visitors.
Richard Parker, Mayor of the West Midlands, said: “There are so many reasons to visit the West Midlands but the real heroes are the people who create such unforgettable experiences for the millions of visitors.
“They’ve made our region more popular than ever, talking about our history and heritage, running exciting entertainment venues and staging world-class sports and cultural events.
“Every one of them should feel proud of the role they play in building our national and global reputation. That’s why it’s important they put themselves forward for these awards and win the recognition they deserve.”
The West Midlands Tourism Awards are organised and funded by the West Midlands Growth Company, the region’s investment promotion and destination management organisation.
The awards are free to enter and will be judged by independent industry leaders.
The deadline for entry is July 13 for all categories apart from the Tourism Event/Festival of the Year category, which will close for applications on October 30.
Eligible winners will be automatically nominated for VisitEngland’s National Awards for Excellence, giving West Midlands venues the opportunity to gain recognition at a national level.
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