A FRESH scheme introduced by Tesco that will see unsold food become available to vulnerable people across Solihull will come into effect on Friday (April 15).
As part of its ongoing pledge to cut food waste, Tesco’s community food connection programme with FareShare will see a newly developed app ‘FoodCloud’ allow staff members to alert FareShare when unsold food items are available.
Charities registered to the scheme will collect the unsold food before a registered member will then distribute the food to the homeless.
The unsold food will be free and includes fresh produce such as fruit, vegetables and bakery products – as well as meat, dairy and ready meals.
Tesco’s store on Stratford Road is among some of the first groups of stores to carry out the initiative following a pilot in 14 stores last year – which saw the retail giants donate over 22 tonnes of food to more than 50 charities.
Fareshare, a result of a three-way partnership, has combined its knowledge of the UK charity food redistribution market with FoodCloud’s knowledge of technology and online applications to introduce the scheme.
The move is the latest step in Tesco’s work with FareShare on the provision of surplus food.
Their current three-year partnership has seen nine million meals donated to over 2,200 charities and community groups across the UK.
Rachel Finn, head of community food programmes at Tesco, said: “No food that can be eaten should go to waste.
“We’re really excited to start working on this initiative to ensure that any unsold food we have is made use of.
“We are looking forward to forging strong links with local charities and community groups in Solihull, and to use this initiative to support their efforts to help vulnerable people in our community.”
For more information about the scheme, visit www.fareshare.org.uk/fareshare-foodcloud