YOUNG PEOPLE are being encouraged to keep their eyes peeled for signs of grooming and sexual exploitation as part of a digital media campaign.
West Midlands Police and Solihull Council are backing the latest phase of the See Me, Hear Me campaign to raise awareness of Child Sexual Exploitation (CSE).
The campaign – developed after consultations with young people to highlight key warning signs – will be delivered through popular gaming, entertainment and mobile messaging apps, as well as social media and online magazines.
Digital roadside posters of the campaign will also be featured along the M5, M6 and Birmingham New Street Station.
Solihull Council chief executive, Nick Page said: “Child sexual exploitation is a horrendous crime.
“Awareness is growing, but it’s crucial we reach the young people who may be targeted by perpetrators as well as the perpetrators themselves.
“By delivering the campaign through popular gaming and apps, as well as social media and online magazines we can directly give young people the knowledge they need to help them protect themselves and their friends.”
Anyone who is concerned about the safety of a young person should call West Midlands Police on 101, speak in confidence to Barnardo’s on 0121 359 5333 or in an emergency call 999.